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The AI Edge for Startups

AI | 07th Aug 2024

In developing India, startup business is the trend. The startups start from scratch, with loans being their major financial mainstay. With limited resources, these small businesses look for economical yet effective solutions for their day-to-day functioning. AI tools are their man Fridays, which help them work with a limited workforce and funds. Thus, AI tools save time, efficiently perform tasks in a jiffy, and are cost-effective. 

AI Tools for Small Businesses 

The tech market offers several AI tools for startups. They act as magic wands for accomplishing various tasks. They may range from making accounting entries in the finance department to calculating the monthly salaries of the HR department. Besides these clerical tasks, AI tools also aid in data analysis, which leads to effective planning and decision-making. 

 

Let us delve into some of the AI tools that are the lifeline of startups. AI-powered chatbots for customer service, email platforms, CRMs, productivity tools, business planning, HR tools, and so on simplify tasks. 

The Game Changer Chatbots

Chatbots are the most sought-after in customer care these days. They respond to the customers’ queries with automated replies supported by automated tools and ChatGPT or similar language-generating AI software. They are available 24/7 for customer assistance. The introduction of such chatbots has revolutionized the customer care industry. These chatbots are a regular feature of bank websites, e-commerce apps, and food delivery apps.

 

Self-supporting Email Platforms for an Improved Conversion Rate

Another helpful tool is the email platforms. They are best suited for email marketing. The autonomous tools generate automated emails and send them too. And the best part is that these platforms have shown a higher conversion rate than conventionally sent marketing emails. Gmail with Smart Compose, Boomerang, and SaneBox are some examples of AI-automated email platforms. 

Round-the-clock Customer Service with Automated CRMs

The next breakthrough in AI is in self-supported Customer Relationship Management systems. These software products offer a range of services, starting from lead data entry to scheduling appointments, managing calendars, and generating insightful reports. Some of these, easily available in the market are Salesforce Einstein, Zoho, HubSpot, and Pipedrive.

CRMs and productivity tools are another set of AI tools for small businesses and startups. They automate task management, facilitate real-time collaboration, and provide valuable insights and detailed analytics. Organizations can use Microsoft Dynamics 365, Trello with Butler, or Notion AI to make automated and quick decisions. 

 

Hurdles & Factors to Ponder on Before Selecting AI-powered Tools for Small Businesses

Although the business world is changing and adopting AI for all organizational functions,  a company still needs to assess its requirements, goals, finances, and personnel requirements before transcending to AI-powered tools for startups. 

Most importantly, one must see whether the existing IT infrastructure supports AI-supported tools. Or it needs upgradation to gel with AI tools. Does its existing manpower have the required skills, or do they need training? And will the transition align with the business goals?

The benefits of adopting AI are aplenty because it usually reduces manpower dependency and improves performance with better results. Such features meet the requirements of a small organization. At the same time, one cannot miss the important point that these AI-powered tools for small businesses come at a price. They are not available for free. They may reduce manpower costs, but purchasing them can be an expensive affair!

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