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Trends in Domain Names in 2024

Trends in Domain Names in 2024

Web Hosting | 29th Aug 2024

Trends in Domain Names in 2024

Are you deciding on a domain name for your website? If so, you’ve come to the right place, as our suggestions will surely help you come up with a shortlist. A domain name is no longer just an address but the first impression of your brand. Without wasting a single moment, let’s dive into those features of a domain name that make it important and the latest trends that tend to shape the industry this year.

Importance of a Domain Name

A domain name is the foundation of your online self. The very first thing a visitor will encounter on your website is your domain name and it unknowingly becomes your strong brand power. Smartly thought through, a domain name can increase brand visibility by upping SERPs and making it easier for your market to find you.

A good domain name would be:

  • Memorable: IT should be easy to recall and spell to retain customers more easily.
  • Relevant: It should be relevant to the brand, industry, or core message of the business.
  • SEO-Friendly: It should ensure good keywords that help increase search engine visibility.

What you Should do When Naming Your URL

Naming the right URL should be a well-thought-out process. Here are some do and don’ts to guide you:

Short and sweet: The shorter the names are, the better it is for recalling, and the lesser the chances of misspelling.

Keywords: Do add a relevant name for your business, corporate, or industry if you want it to be searched well on Google.

Availability Check: Do check that whatever the name of the domain you want is available on every platform and not just the URL.

No Numbers and Hyphens: It makes the domain look unclear, and sharing it with others verbally looks very awkward.

Do Not Use Trademarked Names: This will get you into trouble and harm your reputation.

Don’t Chase Trends: They come and go, and while you want to be current, you don’t want a name that uses some ultra-high-impact trendiness that’s not likely to make it through the long haul.

Trending Domain Name Trend

As we are further heading into 2024, these are some of the trends of domain name which reflect the changes in the influence of technology, changes in the way of online search, and the global growth of the internet.

AI-based Domain

AI-suggested domain names will be SEO-focused, relevant, and maybe even a bit witty or interesting. The AI search will be able to go through millions of inputs to decode the ebbs and flows in the search behavior and trends. It will recommend a domain that is relevant to your brand and target audience. First and foremost, these days domain names derived through AI technologies are getting a lot of hype.

Voice-Optimized Domain

A voice-optimized domain name is becoming increasingly important. It is forecasted that instead of typing, more web surfers will address voice assistants like Siri, Alexa, or Google Assistant in the future. Voice-optimized domain names are normally rather short, smooth, and very pronounceable; making, identification in voice search more exact. When considering which domain name to choose, consider how it will sound when it is part of a phrase that is to be spoken to reach your site. For domain names that will help optimize your indexing with voice search, some of the most recommended include:

Country Code Top-Level Domains: .us, .uk, .de, .in, etc. Businesses are going global, and therefore ccTLDs are a great target for geographical markets. It is useful in building trust with the local audience, and this may end up with a high local search ranking. You can geo-target and indicate to Google the market you’re targeting.

There is increasing relevance and trust for gTLDs such as .tech, .store, .online, and .cloud, and provide a way to create unique, industry-focused web addresses; gTLDs will let this happen and open more room for creativity and branding opportunities into the still very much congested online market. It can be ensured that every industry, be it e-commerce or technology, can find and create its brand compatibility with a gTLD.

Whether you’re harnessing artificial intelligence, striving to optimize for voice, or targeting specific country markets with ccTLDS and gTLDs, there can be a lot to work within your domain towards building out your online persona.

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